front up
To go somewhere and face something difficult instead of avoiding it.
Meanings
To appear and face a difficult, uncomfortable, or challenging situation rather than avoiding it.
"Despite the criticism in the press, the minister fronted up to answer questions at the press conference."
To pay money in advance, before receiving goods or services.
"The promoter asked the band to front up half the fee before the tour began."
To lead or be the public face of a group, organisation, or project.
"She was asked to front up the new government campaign on climate awareness."
Particularly common in Australian and New Zealand English. Also used in British English. Suggests courage, accountability, or willingness to face something unpleasant. Can also mean to pay money upfront.
Commonly used with
Forms
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Synonyms
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